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SELL ICE TO AN ESKIMO..
.. is valid if the Eskimo's life has been enhanced by the ice you sold him. The attitude of a successful sales person is to improve the life of your client by meeting, and in some cases, exceeding their expectations. Maintaining relationships takes confidence and when your clients recognize your enthusiasm and reliability, they will stick with you through thick and thin! Fear of rejection is a salesman's biggest block! Fear is an illusion! Have you noticed that when you build up the courage to face the fear, it disappears?
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